C&W BUSINESS JOINS FORCES WITH THE REGION’S PREMIER TOURISM CONFERENCE
Posted October 9th, 2017
BRIDGETOWN, Barbados (9 October, 2017) – C&W Business, part of the Cable & Wireless Communications Group (C&W), a Liberty Global Company, joins forces the region’s premier tourism gathering, the State of the Tourism Industry Conference (#SOTIC2017).
C&W Business has come on as gold sponsor of the event organised by the Caribbean Tourism Organization (CTO) in #PureGrenada from 10-13 October. The CTO’s secretary general Hugh Riley said with technology influencing travel now more than ever before, it was fitting that the telecommunications company would throw its support behind the conference at this time.
“Technology has become an integral part of travel and plays an important role in decision-making as people make travel plans. Whether it’s virtual reality or social media, or simply facilitating communication between the traveller and family and friends back home, there is little that influences travel today as much as technology does,” Mr. Riley said.
“The CTO is proud to welcome C&W Business as a gold sponsor for our State of the Tourism Industry Conference in Grenada. This year’s conference is one of our most important yet as many of our members and faithful partners are recovering from two of the most destructive hurricanes ever to affect our region. There has hardly ever been a time when examining the state of Caribbean tourism and plotting its future was more urgent than right now and it is fitting that C&W Business should join us in this journey.”
In addition to hosting the luncheon of the CTO ministers, commissioners and directors of tourism, during the conference C&W Business will participate in the panel discussion focused on the steps to rebuild tourism, as well as showcase its comprehensive portfolio of solutions that enable hospitality organisations of any size to achieve their goal.
“Most of our markets depend on tourism to drive their economies,” Garry Sinclair, President of C&W Caribbean said, “as such we invest in world-leading business solutions technology that enables the hotel and tourism sector to provide products and services that are on par with international standards, meets customers’ changing life- style needs and enhances their visitor experience. This ultimately attracts more business to the region.”
SOTIC, which has as its theme Supercharging the Caribbean Brand: Meeting the Needs of the New Explorers, is the preeminent educational forum for Caribbean hospitality and tourism professionals. This year’s conference is being organised by the CTO in collaboration with the Grenada Tourism Authority and Grenada’s ministry of tourism, and will be held from 10-13 October at the Radisson Grenada Beach Resort. The conference will be preceded by business meetings on 9 and 10 October.
Key conference sessions include Infusing Dynamism in Caribbean Tourism, Who are the New Explorers, Business Models that Rock, Turning Our Waters Into Goldmines – Investing in the Blue Economy, and Spicing Up the Caribbean Brand. The highly anticipated tourism youth congress and a Stakeholders Speak Out session are also part of the programme.
For further details on the conference, including how to register, please visit http://sotic.onecaribbean.org/.
Other SOTIC LIAT, JetBlue, Radisson Grenada Beach Resort, Caribbean Hotel & Tourism Association, Silver Sands Grenada, Grenada Airports Authority, Grenada Hotel & Tourism Association, Kimpton Kawana Bay, St. George’s University, Caribbean Airlines, British Airways, Netherlands Insurance, Spice Island Beach Resort, Grenlec, National Lottery Authority, Port Louis Grenada, FLOW, Mt. Cinnamon, Le Phare Bleu, Sandals La Source, Coyaba, Bryden & Minors, Real Value, Waggy T Rentals, Belmont Estate, Prickly Bay Marina, Clarkes Court, the Marketing & National Importing Board, Grenada Marine, the Grenada Industrial Development Corporation, River Antoine, Huggins, Independence Agencies, Grenada Breweries and Glenelg.